In order to run a successful eCommerce business, entrepreneurs need to understand what type of experience the modern customer seeks when shopping on the internet and how this can be delivered by them. When shopping online, many customers exercise more caution due to factors such as uncertainty about the quality of product/service, security and privacy […]
Every business strives to increase profits. While there are various ways to increase profitability, you need to devise a strategy that works best for your company. So how do you figure out what is more suitable for your business? Customer satisfaction is a key element when it comes to increasing profits since happy customers not […]
Holiday season is undoubtedly one of the most profitable times of the year for businesses all over the world. Customers are seen avidly shopping online for Thanksgiving, Christmas and the New Year. A look at Google Trends data for the year 2015 indicates that searches for ‘Christmas gifts’ began from the start of September and […]