Business Intelligence is a technology driven process where raw data is converted into useful information through different tools and software applications. The usage of Business Intelligence tools enable insight on data and information, allowing businesses to make that information highly useful, as well as actionable. According to a Gartner report, the total spending on business […]
You are likely to come across different types of customers while selling online. In order to deliver great service experience and build a strong customer base, your support team should change their approach while talking to different customers. Catering to the needs of customers involves understanding their expectations and offering them the right kind of […]
Marketers have the option to reach out to prospective customers through various channels. However, the real challenge is to come up with an impactful multichannel marketing campaign which brings desired results. In order to do so effectively, a comprehensive plan needs to be developed for smartly managing all the channels. Start off by identifying the […]