For any business, meeting and exceeding customer expectations is essential. In terms of service, what are the expectations of online customers who are buying products from your company? For online businesses it is all the way more challenging to fulfill the expectations of customers because issues such as technical glitches, late delivery or incomplete product […]
Launching a new business venture requires optimism and dedication along with resources. Being a small business owner you have to prepare yourself for marketing challenges and competition from the start. A small business can grow rapidly if it focuses on creating a powerful brand image and studies the target audience to offer personalized service. While […]
For online businesses, engaging customers and retaining them has become all the way more challenging since customers have countless options to choose from. Besides focusing on improving the quality of products, online businesses need to focus on offering customers a memorable shopping experience as it is one of the decisive factors in customer retention. Creating […]
Coming up with unique ideas for new products can be a challenging endeavor. While businesses strive to introduce new products that grab the attention of potential customers and helps them gain competitive edge, a lot of effort, time and resources go into developing ideas for these new products. Studying your competitors, carrying out market surveys […]
A profitable business is one which has the ability to keep its products afloat in the market with enough backing from marketing, supply chain, and sales to create sustainable demand throughout the year. Market share is a key indicator of market competitiveness which shows how well a business is doing against its competitor. Therefore, it […]