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4 Most Engaging Channels to Collect Online Customer Feedback
One of the biggest challenges for businesses is to collect customer feedback. Most customers find it a hassle to fill out surveys, since they include too many questions or are sometimes too confusing. What is the best way to gather feedback online in order to understand what your customers want? Using new channels and techniques […]
5 Easy Ways for Creating Buyer Persona Map
Many marketers face the dilemma of knowing too little or nothing about prospective customers. Moreover, most businesses have a diverse customer base, therefore, it is imperative to understand the needs and buying behavior of your potential customers. This will help companies design better marketing campaigns which appeal to target customers. A comprehensive customer profile also […]
Tips on Making your Business Communication More Interactive
The basic principles of communication you promote within your organization and the way you interact with customers is responsible for strengthening your relationship with them and ensuring customer loyalty. Having a comprehensive communication strategy for different channels is crucial for better interaction. In this regard, understanding the needs and expectations of customers is the first […]
5 Essentials of an Effective Online Marketing Strategy
An online marketing campaign can yield desired results only if you have defined goals and know how to target your audience using the right channels. Having measurable objectives for your online marketing campaign lets you track the effectiveness of your strategy, hence you can add and make changes to your plan along the way. The […]
3 Tips for Finding New Customers Online
One of the biggest challenges faced by online businesses is finding and attracting new customers. By conducting extensive research you can create customer profiles that will help you understand them down to the last detail. This will also enable your business to come up with a comprehensive plan to market yourself to the target audience […]