If you want to sell more, you need to know what your customers want and expect. Understanding the psychology of your target audience will help you devise your marketing strategy and tweak your offers according to their needs. Marketers should have a basic insight into buying behavior of prospective customers they are targeting; focusing on […]
More and more businesses are turning to live chat for offering customer support since it enables them to instantly connect with online visitors. Live Chat offers a convenient and easy way for businesses to communicate and is available to customers on-the-go on their mobile devices. Every session handled successfully by chat agents will lay the […]
One of the emerging trends of digital marketing is behavioral advertising, this is helping online businesses capture the attention of their target audience by offering them products they need and like. “Behavioral advertising is an impactful digital marketing technique that allows you to create targeted ads for your customers by utilizing their browsing information.” How […]
Live chat helps in overcoming the distance between businesses and their online customers. As more and more people are becoming familiar with this medium of communication, they are increasingly adopting it as the preferred mode of customer support. Live chat agents form the frontline for businesses in handling visitors whenever they have a query. If […]
Building strong customer relationships is essential for success in business. While it makes good business sense to avoid the words “No, I’m afraid we cannot…” it is even more critical to avoid promising too much and then being unable to deliver, which has proven to be infinitely more damaging to the credibility of companies and […]