Attracting and acquiring new customers is always a challenge. Most customers these days conduct research online, compare and analyze different product features and prices before making a buying decision.
Live Chat is being used by businesses to connect with online visitors, ensure better lead generation and more ROI. Live chat agents can help a business build stronger relationships with online visitors by enhancing their experience.
One of the biggest challenges that online retailers face these days is low customer retention rate. Many customers leave a business because of inconsistent service, poor support; lack of information available on a shopping website or not finding personalized offers suiting their needs.
Technology has evolved tremendously over the past decade. As a result, customer behavior has changed as well. Digital customers of today are more tech savvy and expect quick and quality service from businesses.
Customers don’t like to be put on hold or wait for too long to get what they want from a business. With every late reply on live chat, you create the chance of losing a lead.