The hotel industry is becoming increasingly competitive with a number of options available to travelers. While location and price pay a pivotal role in the customer buying decision, superior customer experience is integral to the hotel business. With a large percentage of people searching and booking hotels online, adding a chat feature to the hotel […]
The success of a new business venture solely depends upon understanding your potential customers’ buying behavior and the market trends. Even if you are running a topnotch brand, before launching a new project you need to conduct research to see how promising it seems to your prospective customers. Research also gives you an opportunity to […]
Businesses today are turning towards innovative ways to improve customer experience. Companies are increasingly utilizing multiple channels to interact and communicate with customers. Being easily accessible via smartphones has become a priority for businesses. According to a research by GlobalWebIndex across 32 countries, it was revealed that 80% of all online adults now have a […]